The competition continues of tour operators vying for best-in-class to meet the ever-heightening demand for authentic in-depth experiences in travel packages.

Collette, which holds claim to the title of America’s longest-running tour operator, recently upped its game in the authenticity battle by introducing its newest series of Trips of a Lifetime.

“Our Trip of a Lifetime collection incorporates 15 itineraries that Collette deems to be extraordinary in terms of itinerary highlights and indulgences,” said Amelia Sugerman, Collette’s public relations manager. “Although we produce the lineup each year, the tours change to reflect the trends of the year.” Read more.