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For Tour Operators, the Road to COVID-19 Recovery Includes Easing Traveler Anxiety

On May 6, the United States Travel Operators Association (USTOA) hosted a Town Hall meeting that brought together travel advisors, destination marketing organizations and suppliers to listen and ask questions as a panel of industry leaders discussed key insights and strategies for moving forward from COVID-19.

Leading the discussion was Matthew Upchurch, CEO of Virtuoso. He was joined by Paul Barry, chairman of Avanti Destinations; Melissa DaSilva, president of Trafalgar; Dan Mahar, CEO of Tauck; Scott Nisbet, president and CEO of the Globus Family of Brands; and Dan Sullivan, Jr., CEO of Collette.


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